About StellarEdge
Pioneering the future of dealership management technology
Our Story
StellarEdge was founded in 2025 by a team of automotive industry veterans and technology innovators with a shared vision: to transform dealership operations through bleeding-edge technology and deep industry expertise.
As a new company with deep Mercedes-Benz ecosystem knowledge, we've combined our understanding of dealership challenges with advanced Dynamics 365 and Contact Center capabilities to create StellarEdge365 – a comprehensive platform designed to streamline operations, enhance customer experiences, and boost profitability.
Based in Toronto with team members in Canada, UK, and UAE, we're a focused team of industry veterans with 100+ years of combined experience in automotive retail technology. We're actively recruiting early-adopter dealerships to join our journey.
Our Mission & Values
Mission
To empower dealerships with intelligent technology that transforms operations, enhances customer experiences, and drives sustainable growth.
Core Values
Innovation
We continuously push boundaries to create solutions that anticipate and address tomorrow's challenges.
Excellence
We are committed to delivering exceptional quality in our products, services, and customer support.
Partnership
We build lasting relationships based on trust, transparency, and shared success with our customers and partners.
Founders - Leadership Team
Adrian Le Coyte
Chief Executive Officer
With two decades of DMS, CRM, and dealer ops under his belt, Adrian is the architect of smooth operations. A veteran of Porsche, Tekion, and CDK, he blends old-school dealership grit with modern Agile savvy.
Adrian's hands-on experience implementing dealer technology solutions across multiple continents gives him unique insight into the challenges facing modern dealerships. His focus on practical solutions that deliver real business value drives our product strategy and customer-first approach.
Finbarr Grant
Chief Technology Officer
From 99.999% uptime to global SaaS rollouts, Finbarr is the tech whisperer behind StellarEdge's innovation. He's led enterprise IT at scale, modernized legacy systems, and built cloud platforms with AI-infused precision.
Finbarr's deep expertise in Microsoft Dynamics 365 and Contact Center technologies enables our unique integrated approach. His 25+ years of experience building enterprise solutions ensures our platform is robust, scalable, and future-proof while delivering practical value to dealerships today.
David Campbell
Global Integrations & Special Projects
A 30-year automotive tech veteran, David has led digital transformations from Toronto to Dubai. His career spans leadership roles at major DMS providers and automotive groups across North America, Europe, and the Middle East.
Known for his strategic mindset and no-nonsense execution, he brings deep operational insight and global DMS expertise to the driver's seat at StellarEdge. David's extensive experience with Mercedes-Benz systems and dealer operations provides a solid foundation for our OEM integration capabilities.
Our Journey
StellarEdge Founded
Founded by automotive and technology veterans with 100+ years of combined experience and a vision to transform dealership operations with bleeding-edge technology.
Early-Adopter Garage Launch
Launched our exclusive Early-Adopter Garage program for the first five dealerships to partner with us.
First Implementation
Scheduled implementation of our first early-adopter dealership with our founder-led implementation team.
Contact Center Integration
Planned release of our integrated Contact Center capabilities, setting us apart from traditional DMS solutions.
Mercedes-Benz Integration
Targeted completion of deep Mercedes-Benz system integrations leveraging our team's extensive OEM experience.
General Availability
Planned general availability of StellarEdge365 platform following successful early-adopter implementations.
Our Partners
StellarEdge collaborates with industry leaders to deliver comprehensive solutions for our customers.
Microsoft
Mercedes-Benz
Genesys
Careers at StellarEdge
Join our team of passionate professionals dedicated to transforming the automotive industry through technology innovation.
Why Join Us?
- Work on cutting-edge AI and cloud technologies
- Collaborative and innovative company culture
- Opportunities for professional growth and development
- Competitive compensation and benefits package
- Flexible work arrangements
- Global team with diverse perspectives
Open Positions
Senior Software Engineer
Remote (Europe) | Full-time
AI/ML Specialist
Dubai, UAE | Full-time
Customer Success Manager
Dubai, UAE | Full-time
Sales Executive
Toronta, Canada | Full-time
Get to Know Us Better
Have questions about StellarEdge or want to explore how we can help your dealership? We'd love to connect with you.
Contact Us